Take a look around the internet today and one thing you’ll see more of is videos. More and more, especially the ‘gurus’ are making use of video to advertise their products and services.
Think about the last big launch?
Who was the guru and what did they say?
No, I don’t mean what did they write, I mean what did they ‘say’?
Every single launch that’s happened over the past few months not only had an element of video in its sales letter……in most cases, the video IS the sales letter.
With Easy Video Producer you can simply hit record and leave a message for a prospect or friend. All those important facial expressions and tones are conveyed immediately to the visitor and does increase sign ups to your list.
4 Stages To Writing Internet Marketing Product Overviews So you want to know how to write 'Killer Reviews' Let me start with the fact that the massive global network Marketing niche is one of the most competitive and gainful niches on the Internet. As you may know, there is an Internet Marketing product that launches almost every week......
Opinion: Realtors the Biggest Benefactor of $15,000 Homebuyer Tax Credit I've posted two articles so far on the proposed $15,000 Homebuyer Tax Credit: The first outlines my initial discoveries... My second outlines my deep digging... A lot of posts around the web have talked about how the credit will get home purchases moving again, which it will. What they don't......
I’m a little bummed this morning because the Denver Nuggets lost last night by 1 point vs the LA Lakers in game 1 of the Western Conference Finals (we’re talking NBA) but I’m trying to put it behind me. Nuggets, can you say free throws?
Ok. Enough of that.
In my social networking and Twitter-ing I have come across some really neat (did I say, neat? maybe ‘cool’ would be better, huh?) people who unselfishly share their expertise and tools and don’t make you feel like an idiot and even go so far as to shoot you a word of encouragement about a post or tweet you’ve made.
One of my new online friends, Jack Humphrey is one of those kinds of people. On my way to work this morning at 4:30am I started reading his book, The Authority Blackbook and discovered gobs of things you can do to improve the performance of your blog. I can’t wait to get home this evening so I can start plugging into some of the tools he recommends.
4th Edition of Author Love Welcome to the fourth edition of author love. Quite a few fun miscellaneous book related articles this week as well as some how-tos bloggers and writers might be interested in pursuing. Ebooks Madeleine Begun Kane presents Kindle Swindle? posted at Mad Kane's Political Madness. Author Interviews Elizabeth Harrin presents......
Twitter is one of the fastest growing social media networking options, and it’s laced with benefits and opportunity for small business owners.
A few weeks ago, I was inspired to launch into the world of Twitter. Now, only a few weeks later I have over 1,400 followers tweeting an astounding number of messages 24/7.
As a small business owner, it’s easy to envision Twitter’s marketing power. It is a realtime hotbed of potential contacts, people who are reaching out to interact with the rest of the world. Twitter has swiftly become a significant communication channel for marketing my business and networking with contacts around the globe.
Here are a few pointers that will jump-start your Twitter experience.
1. Get started. It’s easy and it’s free. Just click on www.twitter.com where you can use the quick and painless set-up form to create your Twitter profile and be playing within minutes.
2. Start tweeting. The Twitter home page offers a tiny entry form that allows users to enter tweets, which are messages of a maximum of 140 characters. Tweets can be about what you’re doing, what you’re thinking, or links to interesting things.
3. Follow Twitter etiquette. Get involved in conversations. Contribute. Don’t spam. A relentless advertising campaign alone won’t win you a lot of followers. John Kremer’s webpage at http://www.bookmarket.com/50WaystoTweet.htm will give you lots of creative and fun ways to get involved with the Twitter community.
4. Follow others. This is the easiest way to begin building your list of followers. Those you follow will mostly follow you back. Simply go to the home page of anyone you wish to follow (such as mine at https://twitter.com/riskbuster) and click on the ‘follow’ button just below the picture. Twitter notifies me whenever anyone follows, and once I see you’re following me I’ll follow you back?and your list will begin to grow.
5. Find friends. You can do keyword searches on Twitter using a website at http://search.twitter.com. A search on any topic of interest will pull up the messages and Twitter links to the profiles of those making the comments. Clicking on any of the addresses will take you to that person’s Twitter home page, where you can follow and join in the conversations that interest you.
If you’re looking for more guidance than what’s offered on the web, I recommend Joel Comm’s book, Twitter Power, to fast-track your entry into the world of Twitter.
Any savvy Internet marketer will know that a healthy flow of traffic and a growing opt-in list are two of the cornerstones to a successful internet business. Each time I tweet, my list of followers grows on Twitter, and more visitors show up at my website and subscribe to the RiskBuster Newsletter.
At the outset I wondered if Twitter would use up too much of my time. The return on my time investment of less than 10 minutes a day is increased traffic, more exposure, an expanding contact list, and some new-found friends. That’s a lot of value for a fairly minor effort.
Dan Boudreau makes business planning achievable, fast and fun. Want to learn more about how to do your own business plan? Subscribe to the RiskBuster Newsletter and instantly download a free copy of Dan’s popular fast-track business plan template
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How to Twitter and best ways to find people to follow According to emarketer in 2009, there will be 18 million US adults who access Twitter on any platform at least monthly - a 200% increase over 2008. Usage will reach 26 million US adults in 2010, a further 44.4% climb. That is the huge opportunity to connect with a ton......
Yvette here and I have a quick question to ask you.
How would you like to learn the absolute most valuable skill in all of Internet marketing? It’s a skill that will allow you to make money LITERALLY whenever you want… on demand!
You know, I’m sure you’ve heard all the guru’s say that “the money is in the list”, but is it really? What if you have a list, but you don’t know how to make maximum money from it?
That’s what you’ll learn in the rest of this email, so keep reading. It’ll only take a minute.
Well when it comes to making money from your list, nothing is more important than having the ability to write persuasive emails that get people to TAKE ACTION NOW.
Have you ever thought about that? I mean… where do you actually LEARN to write killer emails? There hasn’t been a course available that teaches you step by step how you can craft email promotions that can rake in thousands of dollars.
Until now!
Here’s what this is all about. My good friend Michael Rasmussen has just released a set of online videos that will walk you through the exact process of creating an email that almost FORCES your readers to buy whatever you’re selling. (Did I mention he’s giving these videos away for FREE?)
You’ll learn:
* How to get people to act now instead of putting it off until later!
* How to create excitement about whatever you’re selling (even if it’s boring as dirt).
* The single biggest mistake people make with subject lines that guarantees your email won’t get opened.
* How to create a conversational opening that sucks people in, and FORCES them to read the rest of your email.
* And so much more!
There’s just so much great information in these videos that I can’t possibly describe it in an email. That’s whyMichael wrote you a special letter where you can learn all about it.
And the best part is… You can view all of these videos for free, but only for a limited time. I heard through the grapevine that he will be taking the page down soon, so hurry.
P.S. -Do not let this opportunity pass you by. When you can write killer email promotions, you can pretty much make money whenever you want from your list. He doesn’t hold any of his secrets back in this course. You’ll get everything!
Ordering Checks Online Saves You A Lot Of Money. I just ordered new checks online and had them at my house in less than a week. Although I did not want to order new checks, as we are moving in about 40 days, I used my last check the other day and still have some bills that get paid......
Internet Marketing Coaching - Automatic An internet marketing seminar can be your ticket to learning everything you need to get started making money online. If you are like the thousands of people who have been laid off or "sacked" recently as they say in the U.K., you should look to learning a skill that no......
In the year 2003, I went to a presentation in Australia.
There were 450 people in the room. And two fancy cars (yes in the room!) And then the speaker ran from the back of the room to the front, amidst thunderous applause.
Five days later, I was $10,000 poorer.
And none the wiser. I’d been suckered by a get-rich-quick scheme.
If you’re feeling a little superior at this point, I don’t blame you.
But when I started out in business—and for a few years after the starting point—I was quite concerned about getting enough dollars in the bank.
Actually, if someone promised me some crazy scheme to improve my bank balance or customer acquisition rate, I was more than likely to look their way.
Hard work was intoxicating.
But sitting in the ‘counting house’ counting money was frankly even more appealing. I frankly don’t know how much money and time I spent before I got wise. Or should I say wiser.
The moment of wisdom came when I started recognising the red flags.
- I started avoiding anything ‘instant.’ - I started avoiding anything that offered ‘tsunamis of customers’ - I started avoiding anything that had fancy cars, surfboards, planes, jets, boats. - I started avoid anything with graphics of cheque books and bank balances.
I realised I was trying to learn the tricks of the trade.
And the people who were teaching me (or trying to teach me those tricks) were Ponzi schemers. They’d take my hard earned money, and then get me to follow their methods. I would then have to turn around and do the same lecherous activity.
And frankly it sickened me.
I realised I didn’t want a big yacht. Or a jet. Or twenty thousand X-Boxes. I didn’t want to surf on the waves all day. Or frolic in palm grove coves.
What I wanted was far simpler.
I wanted a decent life. I wanted to have time for myself. I wanted to be able to drink my coffee in peace. Eat my lunch and dinner in peace.
I wanted to travel. I didn’t want to be pushed around by customers. I wanted to be paid in advance, and not have to beg for my due. I wanted a few goodies like my MacBook Pro.
And I wanted to know that my future was getting more secure with every passing year.
Hard work didn’t scare me. But I wanted to work fewer hours if possible. And I wanted lots of time to just sit and do nothing but read, or drink a Leffe Brune.
Of course things didn’t get better right away.
In our first month at Psychotactics we earned just $28. I don’t think it got much better that year, but with every passing year, the simple dream seemed to get momentum.
And over the last seven years, we’ve gotten to a stage where we’d do fine even if we took a year, two years, even five years off. Of course this healthy state of affairs gives you loads of time to think.
And in this time I’d get mad at the get-rich-quick merchants.
Until realisation dawned on me once again.
I realised that these people had a purpose in life.
They were simply doing the rest of us a favour. They were attracting those who were interested in the short cuts.
They were attracting folks who instinctively know that you can’t learn to play the piano in three months, but believe that you can be a zillionaire in the same amount of time.
They were attracting the Sean D’Souzas of 2003.
I was that person. I wanted the shortcut. I wouldn’t listen to common sense. I wouldn’t listen to those who promised me results based on hard work. Well, I would, but I’d try and see if there was somehow some easier way.
And that’s the role of the get-rich-quick merchants.
Their job gets some of us to realise that only hard work and dedication will get us to where we want to be. And equally important, their job is to keep taking the dollars away from people who never learn the lesson.
They were actually doing me a favour, I realised.
Because shortly after, I invested both time and money in education. I bought from people who promised me nothing but hard work. People who didn’t promise the big boats, and the fancy surfboards, and all the glitz.
I carefully evaluated where I was going to spend my money, and then spent a lot of it learning from these folks. And things changed quite dramatically.
The guidance made a difference. The hard work factor never changed, but I was achieving a lot more in far fewer hours, and with far less effort. And getting paid in advance (which is always a nice thing to have).
But something else was happening as well.
I was getting better clients thanks to the get-rich-quick merchants.
They were weeding out the people who simply wanted it easy. They were weeding out those who got impatient because they tried something for 10 minutes and weren’t getting results.
They were weeding out all those for whom hard work is like a disease.
By the time most of our clients get to Psychotactics, they’ve sowed their wild Internet oats. Most, if not all our clients have gotten over the get-rich-quick mentality.
At our workshops we work with people who are willing to put in the hard yards.
In the Cave, at 5000bc, we even have a ‘Taking Action’ section, where people post their daily progress on a specific project, while getting advice on how to move ahead.
It’s nice to finally be and work with people who understand the value of continuous guided momentum.
Hmmm…
So that creep in Australia did me some good after all. He gave me a $10,000 lesson. A lesson that I didn’t understand till many years after the incident.
So now when I see the get-rich merchants roll into town and promise these gazillion dollar returns, I don’t always smile. A grimace still envelops my face.
But eventually I break into a smile.
And get back to work. And to drinking my coffee in peace. And playing with my MacBook Pro.
Footnote: Since 2004, barring a year or two, we’ve always taken 3 months off per year.
Yes, three whole months. And we spend inordinate time in the cafe. This got one waitress to ask me if I had a job. Or was in between jobs. But this idea of the ‘easy life’ can be misleading.
When we work, we really give it our all. When we don’t, we don’t. And it’s something worth fighting for. The ability to be able to have your coffee when you want, with whom you want, and where you want— be it Auckland or Tokyo Next Step: Get free quick tips and tactics on marketing strategy, sales, presentations, etc to move your business ahead. Don’t miss the Psychotactics iTunes Podcast.
Internet Network Marketing Lies And More.. // Friends, Old School Network Marketing Is DEAD! The internet is filled with people who would lead you to believe that if you just get into --->Insert program here<---- You are going to make money. You are told that if you just follow these simple directions you will start to......
Subscriber Swap Saturday - Interview With No Debt Plan No Debt Plan is about getting and staying out of debt with a plan. Kevin, the author, is passionate about budgeting, saving for the future, and using goals to reach financial freedom. You can subscribe to his blog by RSS or email. This interview is part of a new feature......
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4 Stages To Writing Internet Marketing Product Overviews So you want to know how to write 'Killer Reviews' Let me start with the fact that the massive global network Marketing niche is one of the most competitive and gainful niches on the Internet. As you may know, there is an Internet Marketing product that launches almost every week......
Opinion: Realtors the Biggest Benefactor of $15,000 Homebuyer Tax Credit I've posted two articles so far on the proposed $15,000 Homebuyer Tax Credit: The first outlines my initial discoveries... My second outlines my deep digging... A lot of posts around the web have talked about how the credit will get home purchases moving again, which it will. What they don't......
